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MARC

1.4P STV

ŠIMLOVIČOVÁ, Ivana - DOKTOR, Vladislav - MAZÁG, Martin. 4P STV : aký je marketing ? In Stratégie : marketing, reklama, online a médiá. - Bratislava : SANOMA MAGAZINES SLOVAKIA, 2004. ISSN 1335-2016, november 2004, roč. 11, č. 11.
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