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1.Neuromarketing - nový marketingový nástroj?

KROFIÁNOVÁ, Daniela. Neuromarketing - nový marketingový nástroj? In TREND marketing : měsíčník pro marketingový management. - Praha : Economia, 2007. ISSN 1214-9594, prosinec 2007, roč. 4, č. 12, s. 34.
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