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1.Research of Shopping Preferences, Factors and Habits at Impulsive Purchasing in Physical and Virtual World

ČAKANOVÁ, Lucia et al. Research of Shopping Preferences, Factors and Habits at Impulsive Purchasing in Physical and Virtual World. In Wissenschaft und Forschung 2019 : Digitalisierung in Lehre und Management. - Berlin : uni-edition, 2019. ISBN 978-3-947208-11-1, s. 375-390. APVV-15-0511.

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