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1.Podprahová reklama - mýtus minulosti?

ČAPO, Martin. Podprahová reklama - mýtus minulosti? In Stratégie v reklame, marketingu a médiách : mesačník pre médiá, marketing a reklamu. ISSN 1335-2016, December 1998, č. 12, s. 36-37.
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