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1.Jak se dělá mezinárodní reklama?

BOHÁČEK, Jiří. Jak se dělá mezinárodní reklama? In TREND marketing : měsíčník pro marketingový management. - Praha : Economia, 2012. ISSN 1214-9594, Listopad 2012, roč. 8, č. 11, s. 46-49.
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