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1.Ekonomická a neekonomická účinnosť reklamy z pohľadu etických princípov

ŠTIBRICHOVÁ, Miroslava. Ekonomická a neekonomická účinnosť reklamy z pohľadu etických princípov : diplomová práca. Školiteľ: Lenka Pčolinská. Košice, 2013. 94 s.
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