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  1. ĎURINOVÁ, Ivona - HYRÁNEK, Eduard. Ochranná známka a možnosti určenia jej hodnoty. In Modern marketing approaches and possibilitties of measuring their marketing performance II, 2017 : proceedings of scientific papers. - Brno : Munipress, 2017. ISBN 978-80-210-8867-2, s. 33-42 CD-ROM. VEGA 1/1067/15, VEGA 1/0546/15.
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