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Marketing

  1. Title Marketing : destinace cestovního ruchu
    Author infoAlžbeta Kiráľová
    Author Kiráľová Alžbeta
    Issue dataPraha : EKOPRESS , 2003. - 173 s.
    ISBN80-86119-56-4
    Document kindmonographs
    LanguageCzech
    Country of EditionCzech Republic
    systematics 338.48 - Cestovný ruch. Politika cestovného ruchu
    Keywords ruch cestovný * marketing * kontrola * stratégia marketingová * marketing mix * ceny * produkty * plánovanie * Česko
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number787986

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    Call numberLocationSublocationInfo
    787986SEKSklad knižničného fonduavailaible

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