Number of the records: 1
International marketing
Title International marketing Author info Philip R. Cateora, John L. Graham Author Cateora Philip R. Co-authors Graham John L. Issue data Boston : McGraw-Hill/Irwin , 2007. - xxxii, 702 s. Issue 13th ed. , International edition ISBN 0-07-110594-8 , 978-0-07-110594-1 Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing medzinárodný * prostredie ekonomické * trh svetový * stratégia marketingová * plán marketingový * obchod medzinárodný Database BOOKS Copy count 2, currently available 0, at library only 2 Call number 811758, 820706
book
Call number Location Sublocation Info 811758 SEK Všeobecná študovňa In-Library Use Only 820706 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1