Number of the records: 1
Marketing research
Title Marketing research : an international approach Author info Marcus J. Schmidt, Svend Hollensen Author Schmidt Marcus J. Co-authors Hollensen Svend Issue data Harlow : Financial Times/Prentice Hall , 2006. - 613 s. ISBN 0-273-64635-4 , 978-0-273-64635-8 Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing * výskum * marketing medzinárodný * globalizácia * dáta * metódy výskumu * meranie * modely * analýzy * regresia * logistika * zákazníci * produkty * systémy informačné medzinárodné Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 821142
book
Call number Location Sublocation Info 821142 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1