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Analýza image faktorov - predpoklad konkurenčnej výhody v maloobchode
Title Analýza image faktorov - predpoklad konkurenčnej výhody v maloobchode Translation Image factors analysis - the condition of competitive advantage in retail business Author info Vanda Lieskovská Author Lieskovská Vanda EUBPHFKMR - Katedra marketingu a obchodu PHF Source document Business development in theory and practice : proceedings of the international conference, Cheb, 26th-28th may 1997, II part. S. 256-262. - Plzeň : University of west Bohemia, 1997. ISBN 80-7082-326-7 Document kind schedule of articles from year books Language Slovak Country of Edition Czech Republic Public work category Reports at international scientific conferences Database PUBLIKAČNÁ ČINNOSŤ References (1) - BOOKS No. of Archival Copy E00 00654-001, PHF - Archív EPC, kópia plného textu
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