Number of the records: 1  

Customer oriented strategies in Slovak companies

  1. Title Customer oriented strategies in Slovak companies
    Author infoDagmar Lesáková
    Author Lesáková Dagmar EUBOBFKMA - Katedra marketingu OBF
    Source document ICABR 2009 : abstracts [of] V. International Conference on Applied Business Research : september 21-25, 2009. S. 124-125. - Brno : Mendel University in Brno, 2009. ISBN 978-80-7375-324-5
    NoteAbstrakt
    Document kindschedule of articles from year books
    LanguageEnglish
    Country of EditionCzech Republic
    systematics 339.138 - Marketing
    Keywords zákazníci * lojálnosť zákazníkov * odmeny * stratégia marketingová * firmy * Slovensko
    Public work categoryAbstractions of invited reports from international scientific conferences
    DatabasePUBLIKAČNÁ ČINNOSŤ
    No. of Archival CopyE09 01325-008, OBF - Archív EPC, originál dokumentu

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.