Number of the records: 1
Consumer behavior and culture
Title Consumer behavior and culture : consequences for global marketing and advertising Author info Marieke de Mooij Author Mooij Marieke de Issue data Los Angeles : SAGE , 2011. - xv, 403 s. Issue 2nd ed. ISBN 978-1-4129-7990-0 Document kind monographs Language English Country of Edition United States of America systematics 366 - Spotrebiteľ a jeho problémy Keywords správanie spotrebiteľa * kultúra * marketing globálny * reklama Database BOOKS Copy count 3, currently available 0, at library only 3 Call number 860511, 860708, 892421
book
Call number Location Sublocation Info 860708 SEK Všeobecná študovňa In-Library Use Only 860511 FPM Knižnica Fakulty podnikového manažmentu In-Library Use Only 892421 FPM Knižnica Fakulty podnikového manažmentu In-Library Use Only
Number of the records: 1