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University sport representation - effective marketing tool in university management

  1. Title University sport representation - effective marketing tool in university management
    Author infoDušan Chebeň, Juraj Chebeň
    Author Chebeň Dušan
    Co-authors Chebeň Juraj EUBOBFKMA - Katedra marketingu OBF
    Source document Sesiunea internationala de comunicari stiintifice : perspective ale educatiei fizice si sportului la inceput de mileniu. S. 57-63. - Cluj-Napoca : Risoprint, 2002. ISBN 973-656-310-3
    Document kindschedule of articles from year books
    LanguageEnglish
    Country of EditionRomania
    DatabaseARTICLES

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