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Innovation management: definition, problems and recommendations

  1. Title Innovation management: definition, problems and recommendations
    TranslationRiadenie inovácií: definícia, problémy a odporúčania
    Author infoJozef Šarlay
    Author Šarlay Jozef
    Source document Management : science and education. Vol. 5, no. 2 (2016), s. 23-25. - Žilina : Faculty of Management Science and Informatics University of Žilina. ISSN 1338-9777
    Document kindschedule of articles from periodics
    LanguageEnglish
    Country of EditionSlovak Republic
    Keywords stratégia inovačná * marketing * definície * manažment strategický * kreativita
    AnnotationProblémy, inovácie a tvorivosť v marketingových aktivitách spoločnosti. Oblasti riadenia inovácií.
    DatabaseARTICLES

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