Number of the records: 1
Modern marketing approaches and possibilitties of measuring their marketing performance II, 2017
Title Modern marketing approaches and possibilitties of measuring their marketing performance II, 2017 [elektronický zdroj] : proceedings of scientific papers Author info Katarína Grančičová et al., editorial and compilation work: Dana Hrušovská, scientific reviewers: Petr Suchánek, Miroslav Tóth Another authors Hrušovská Dana (Editor) EUBFPMKPO - Katedra podnikovohospodárska FPM Suchánek Petr (Recenzent) Tóth Miroslav (Recenzent) EUBFPMKPO - Katedra podnikovohospodárska FPM Corporation Fakulta podnikového manažmentu EU . Katedra podnikovohospodárska Issue data Brno : Munipress , 2017. - CD-ROM [106 s., 7,1 AH] Issue 1st ed. ISBN 978-80-210-8867-2 Note VEGA 1/0546/15 Document kind miscellanea Language English Country of Edition Czech Republic systematics 339.138 - Marketing Keywords marketing * značky * marketing elektronický * stratégia marketingová * segmentácia Public work category Editorial and reported works (bibliographies, magazines, encyclopedies, catalogs, dictionaries, year-books...) Database PUBLIKAČNÁ ČINNOSŤ Copy count 1, currently available 0, at library only 1 References (11) - PUBLIKAČNÁ ČINNOSŤ Call number 899624 No. of Archival Copy E17 00859-001, online
File name Size Typ prístupu Plný text PDF 2.6 MB z IP adresy EU po prihlásení 
electonic book
Call number Location Sublocation Info 899624 SEK Všeobecná študovňa In-Library Use Only
Number of the records: 1