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The Choice Factory
Title The Choice Factory : How 25 Behavioural Biases that Influence the Products We Decide to Buy Author info Richard Shotton Author Shotton Richard Issue data Petersfield : Harriman House , 2018. - 202 s. Issue 1st Edition ISBN 978-0-85719-609-5 (pbk) , 978-0-85719-610-1 (eBook) Cover Title 25 Behavioural Biases that Influence What We Buy Document kind monographs Language English Country of Edition Great Britain systematics 159.9 - Psychológia Keywords spoločnosť * správanie * rozhodovanie * správanie spotrebiteľa * psychológia * ekonómia behaviorálna Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 909367
Call number Location Sublocation Info 909367 FNH Knižnica Národohospodárskej fakulty In-Library Use Only
Number of the records: 1