Number of the records: 1  

Business, Marketing, Management

  1. Title Business, Marketing, Management : A Strategic View of Industrial and Organizational Markets
    Author infoMichael D. Hutt, Thomas W. Speh
    Author Hutt Michael D.
    Co-authors Speh Thomas W.
    Issue dataFort Worth : The Dryden Press , 1992. - 749 s.
    Issue4th Edition
    Edition The Dryden Press Series in Marketing
    ISBN0-03-075384-8
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords podnik * marketing * manažment * prognózy * nákup * organizácia * trh * plán marketingový * stratégia marketingová * riadenie podnikové * služby * produkty * inovácia
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number910642

    Call numberLocationSublocationInfo
    910642SEKSklad knižničného fonduavailaible

Number of the records: 1  

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