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Consumer Behavior
Title Consumer Behavior : Buying, Having, and Being Author info Michael R. Solomon Author Solomon Michael R. Issue data Hoboken : Pearson , 2017. - 601 s. + 1 Príloha: Pearson MyLab Management: Student Access Code (ISBN: 978-0-13-584077-1; 0-13-584077-5) Issue 12th Edition ISBN 978-0-13-413025-5 (vpredu na obale) , 978-0-13-412993-8 (v tiráži) , 0-13-413025-1 (vpredu na obale) , 0-13-412993-8 (v tiráži) Document kind monographs Language English Country of Edition United States of America systematics 366 - Spotrebiteľ a jeho problémy Keywords spotreba * nákup * spotrebitelia * správanie spotrebiteľa * marketing * manažment * komunikácia firemná * podnikanie Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 911257
book
Call number Location Sublocation Info 911257 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1