Number of the records: 1  

Marketing

  1. Title Marketing : An Introduction
    Author infoGary Armstrong, Philip Kotler
    Author Armstrong Gary
    Co-authors Kotler Philip
    Issue data[S.l.] : PEARSON , 2017. - 642 s. + 1 príloha: Pearson MyLab for MyLab Marketing + Student Access Code (ISBN 978-0-13-587340-3)
    Issue13th Edition , Student Value Edition
    Edition Always Learning
    ISBN978-0-13-414953-0 , 0-13-414953-X
    Document kindtextbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * stratégia marketingová * trh * informácie * zákazníci * produkty * služby * značky * komunikácia marketingová * reklama * predaj * médiá sociálne * zodpovednosť spoločenská * etika * plán marketingový * kariéra
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number911176

    Call numberLocationSublocationInfo
    911176OBFKnižnica Obchodnej fakultyIn-Library Use Only

Number of the records: 1  

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