Number of the records: 1
Marketing
Title Marketing : Real People, Real Decisions Author info Solomon, Marshall, Stuart, Barnes, Mitchell, Tabrizi Author Solomon Michael R. Co-authors Marshall Greg W. Stuart Elnora W. Barnes Bradley R. Mitchell Vincent-Wayne Tabrizi Wendy Issue data Harlow : Pearson , 2019. - 586 s. Issue 3rd European Edition ISBN 978-1-292-22719-1 (print) , 978-1-292-22720-7 (PDF) , 978-1-292-27414-0 (ePub) Document kind textbooks Language English Country of Edition Great Britain systematics 339.138 - Marketing Keywords marketing * plánovanie * stratégia marketingová * marketing globálny * výskum marketingový * správanie spotrebiteľa * segmentácia * produkty * oceňovanie * služby * komunikácia marketingová * maloobchod * distribúcia Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 910974
book
Call number Location Sublocation Info 910974 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1