Number of the records: 1  

Marketing Research

  1. Title Marketing Research : Applied Insight
    Author infoDaniel Nunan, David F. Birks, Naresh K. Malhotra
    Author Nunan Daniel
    Co-authors Birks David F.
    Malhotra Naresh K.
    Issue dataHarlow : Pearson , 2020. - 951 s.
    Issue6th Edition
    ISBN978-1-292-30872-2 (print) , 978-1-292-30874-6 (PDF) , 978-1-292-30876-0 (ePub)
    Document kindtextbooks
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 339.138 - Marketing
    Keywords marketing * výskum marketingový * výskum kvalitatívny * korelácia * regresia * analýzy
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number915120

    Call numberLocationSublocationInfo
    915120OBFKnižnica Obchodnej fakultyIn-Library Use Only

Number of the records: 1  

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