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Marketingový výzkum

  1. Title Marketingový výzkum : postupy, metody, trendy
    Author infoRadek Tahal a kolektiv
    Author Tahal Radek
    Issue dataPraha : Grada Publishing , 2017. - 261 s.
    Issue1. vydání
    ISBN978-80-271-0206-8
    Document kindmonographs
    LanguageCzech
    Country of EditionCzech Republic
    systematics 339.138 - Marketing
    Keywords marketing * výskum marketingový * zber dát * analýza dát * neuromarketing * produkty * značky * agentúry * etika
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number919393

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    919393OBFKnižnica Obchodnej fakultyIn-Library Use Only

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