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Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems
Title Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22 Author info Proceedings of the Scientific were Completed by: Eva Hanuláková, Reviewers: Małgorzata Krzywonos, Aneta Vančová Another authors Hanuláková Eva (Editor) EUBOBFKMA - Katedra marketingu OBF Krzywonos Małgorzata (Recenzent) Vančová Aneta (Recenzent) Corporation Ekonomická univerzita v Bratislave . Obchodná fakulta Issue data Bratislava : Vydavateľstvo EKONÓM , 2022. - 125 s. Issue 1st Edition ISBN 978-80-225-4991-2 Note VEGA 1/0354/22 Document kind miscellanea Language English Country of Edition Slovak Republic systematics 339.138 - Marketing Keywords spotrebitelia * neuroveda * podnikanie * udržateľnosť * výkonnosť podniku * marketing * technológie inteligentné * neuromarketing Database BOOKS Copy count 2, currently available 0, at library only 2 References (9) - PUBLIKAČNÁ ČINNOSŤ Call number 921354, 921355 No. of Archival Copy E22 00455-001, kópia plného textu
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Call number Location Sublocation Info 921354 SEK Všeobecná študovňa In-Library Use Only 921355 SEK Sklad knižničného fondu In-Library Use Only
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