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Innovation Marketing and Strategic Marketing
Title Innovation Marketing and Strategic Marketing Author info Naqibullah Daneshjo, Renáta Ševčíková, Obaidullah Mir, Reviewers: Monika Hudáková, Lukáš Čechura, Andreas Kohla Author Daneshjo Naqibullah EUBOBFKMA - Katedra marketingu OBF Co-authors Ševčíková Renáta EUBOBFKMA - Katedra marketingu OBF Mir Obaidullah Another authors Hudáková Monika (Recenzent) Čechura Lukáš (Recenzent) Kohla Andreas (Recenzent) Issue data Lüdenscheid : RAM-Verlag , 2023. - 133 s. [6,6 AH] Issue 1st Edition ISBN 978-3-96595-034-4 Document kind monographs Language English Country of Edition Germany systematics 339.138 - Marketing Keywords marketing strategický * marketing * inovácia * marketing manažment * manažment inovačný Public work category Scientific monography issued in foreign editorships Database PUBLIKAČNÁ ČINNOSŤ No. of Archival Copy E23 00313-001, originál dokumentu Availability Plný text prístupný pre archívne účely publikačnej činnosti
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