Number of the records: 1
The Nexus Between Colour Preferences and Emotions Towards the Colours
Title The Nexus Between Colour Preferences and Emotions Towards the Colours Translation Spojitosť medzi preferenciami farieb a emóciami smerom k farbám Author info Marián Čvirik, Kristína Babišová Author Čvirik Marián EUBOBFKMA - Katedra marketingu OBF Co-authors Babišová Kristína Source document Central and Eastern Europe in the Changing Business Environment : 24th International Joint Conference : Book of Abstracts : 23 - 24 May 2024, Bratislava, Slovakia - Prague, Czech Republic. P. 15. - Praha : Nakladatelství Oeconomica, 2024 / Artiukhov Artem ; Baumöhl Eduard ; Central and Eastern Europe in the Changing Business Environment International Joint Conference. ISBN 978-80-245-2520-4 Note Abstrakt Document kind schedule of articles from year books Language English Country of Edition Czech Republic Keywords marketing senzorický * emócie * preferencie * farby Public work category Abstractions of scientific titles in year-books from international conferences Database PUBLIKAČNÁ ČINNOSŤ No. of Archival Copy E24 00271-002, kópia plného textu
article
Number of the records: 1