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Managing Services Marketing
Title Managing Services Marketing : Text and Readings Author info John E.G. Bateson Author Bateson John E.G. Issue data Fort Worth : The Dryden Press , 1995. - 680 s. Issue 3. ed. ISBN 0-03-098666-4 Document kind textbooks Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords služby * marketing * marketing manažment * manažment Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 724792
book
Call number Location Sublocation Info 724792 SEK Všeobecná študovňa In-Library Use Only
Number of the records: 1