Number of the records: 1  

International Consumer Behavior

  1. Title International Consumer Behavior : Its Impact on Marketing Strategy Development
    Author infoA. Coskun Samli
    Author Samli A. Coskun
    Issue dataWestport : Quorum Books , 1995. - 186 s.
    Issue1. ed.
    ISBN0-89930-883-X
    Document kindtextbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 65.013 - Psychologické otázky
    Keywords správanie * správanie spotrebiteľa * marketing medzinárodný * marketing strategický * marketing manažment * komunikácia * kultúra
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number738942

    Call numberLocationSublocationInfo
    738942SEKVšeobecná študovňaIn-Library Use Only

Number of the records: 1  

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