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The Six Imperatives of Marketing

  1. Title The Six Imperatives of Marketing : Lessons From the World's Best Companies
    Author infoAllan J. Magrath
    Author Magrath Allan J.
    Issue dataNew York : American Management Association , 1992. - 196 s.
    Issue1. ed.
    ISBN0-8144-5042-3
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * úspech pracovný * spoločnosti * firmy * spotrebitelia * cesty odbytové
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number741814

    Call numberLocationSublocationInfo
    741814SEKSklad knižničného fonduavailaible

Number of the records: 1  

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