Number of the records: 1  

Consumer behavior and marketing action

  1. Title Consumer behavior and marketing action
    Author infoHenry Assael
    Author Assael Henry
    Issue dataBoston : PWS-Kent Publishing Company , 1992. - 748 s.
    Issue4. ed.
    ISBN0-534-92552-9
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords spotreba * spotrebitelia * správanie spotrebiteľa * trh * marketing * modely * spoločnosti * predaj * kúpa * reklama * odbyt
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number748772

    Call numberLocationSublocationInfo
    748772SEKSklad knižničného fonduavailaible

Number of the records: 1  

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