Number of the records: 1  

Marketing

  1. Title Marketing : concepts and strategies
    Author infoWilliam M. Pride, O.C. Ferrell
    Author Pride William M.
    Co-authors Ferrell O. C.
    Issue dataBoston : Houghton Mifflin Company , 1991. - 124 s.
    Issue7. ed.
    ISBN0-395-43358-4
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * stratégia marketingová * rozhodovanie * produkty * distribúcia * ceny * segmentácia trhu * zákazníci * nákup * maloobchod
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number748778

    Call numberLocationSublocationInfo
    748778SEKSklad knižničného fonduavailaible

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.