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Creative strategy in direct marketing

  1. Title Creative strategy in direct marketing
    Author infoSusan K. Jones
    Author Jones Susan K.
    Issue dataLincolnwood : NTC Business Books , 1998. - 502 s.
    Issue2. ed.
    ISBN0-8442-3172-X
    Document kindmonographs
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords marketing * marketing priamy * stratégia marketingová * výskum * médiá * využitie počítačov * siete počítačové * kreativita * zákazníci * plánovanie * nákup * predaj * reklama * ponuka * mail
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number763400

    Call numberLocationSublocationInfo
    763400SEKVšeobecná študovňaIn-Library Use Only

Number of the records: 1  

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