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Marketing uslug medycznych

  1. Title Marketing uslug medycznych
    Author infoMonika Dobska, Pawel Dobski
    Author Dobska Monika
    Co-authors Dobski Pawel
    Issue dataWarszawa : INFOR , 1999. - 360 s.
    Edition Marketing w praktyce
    ISBN83-87936-37-5
    Document kindmonographs
    LanguagePolish
    Country of EditionPoland
    systematics 61 - Medicína. Lekárstvo
    Keywords zdravie * zdravotníctvo * medicína * lekári * marketing * služby * plánovanie * marketing mix * výskum * systémy informačné * analýzy * firmy * reklama * produkty * sponzorovanie * personál * konflikty * ceny * obsluha * klienti
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number768700

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    768700SEKSklad knižničného fonduavailaible

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