Number of the records: 1  

Marketing management

  1. Title Marketing management : analysis, planning, implementation, and control
    Author infoPhilip Kotler
    Author Kotler Philip
    Issue dataEnglewood Cliffs : Prentice Hall , 1991. - 756 s.
    Issue7. ed.
    ISBN0-13-552480-6
    Document kindtextbooks
    LanguageEnglish
    Country of EditionSlovak Republic
    systematics 339.138 - Marketing
    Keywords marketing * manažment * analýza ekonomická * kontrola * plánovanie * riadenie podnikové * marketing spoločenský * plánovanie strategické * marketing manažment * systémy informačné * stratégia marketingová * obchod * riadenie * riadenie predaja * stratégia obchodná
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number774585

    Call numberLocationSublocationInfo
    774585SEKSklad knižničného fonduavailaible

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.