Number of the records: 1
La communication marketing intégrée
Title La communication marketing intégrée Author info Jean-Marc Décaudin, Afifa Bouguerra Author Décaudin Jean-Marc Co-authors Bouguerra Afifa Issue data Paris : Economica , 2011. - 431 s. Issue 4e éd. Edition Collection Gestion ISBN 978-2-7178-5985-0 Document kind monographs Language French Country of Edition France systematics 339.138 - Marketing Keywords komunikácia marketingová * stratégia marketingová * médiá * propagácia * práca s verejnosťou * spolupráca medzinárodná * rozpočty * audit Database BOOKS Copy count 2, currently available 1, at library only 1 Call number 855613, 855614
book
Call number Location Sublocation Info 855613 SEK Všeobecná študovňa In-Library Use Only 855614 SEK Sklad knižničného fondu availaible
Number of the records: 1