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Brands with a conscience

  1. Title Brands with a conscience : how to build a successful and responsible brand
    Author infoedited by Sandra Horlings, Nicholas Ind
    Another authors Horlings Sandra (Editor)
    Ind Nicholas (Editor)
    Issue dataLondon : Kogan Page , 2016. - 224 s.
    ISBN978-0-7494-7544-4
    Document kindmiscellanea
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 620.2 - Náuka o tovare. Tovaroznalectvo
    Keywords značky * podnikanie * modely podnikateľské * stratégia podnikateľská * politika podnikania * štúdie prípadové
    DatabaseBOOKS
    Copy count1, currently available 0, at library only 1
    Call number891535

    Call numberLocationSublocationInfo
    891535SEKVšeobecná študovňaIn-Library Use Only

Number of the records: 1  

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