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Airport Marketing Strategies
- Title - Airport Marketing Strategies [elektronický zdroj] : Aviation and Tourism Perspectives - Author info - by Dr. Lázaro Florido-Benítez - Author - Florido-Benítez Lázaro - Issue data - Leeds : Emerald Publishing , 2024. - 183 s. - Issue - 1st Edition - ISBN - 978-1-83608-082-4 (e-ISBN) - DOI - 10.1108/9781836080824 - Note - Emerald e-books. - Document kind - monographs - Language - English - Country of Edition - Great Britain - systematics - 339.138 - Marketing - Keywords - marketing * marketing destinačný * stratégia marketingová * komunikácia marketingová * kampane reklamné * propagácia * ruch cestovný * letiská * bezpečnosť - URL - https://www.emerald.com/insight/publication/doi/10.1108/9781836080824 - Database - BOOKS - Call number - 931682 
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Number of the records: 1