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The CRM handbook

  1. Title The CRM handbook : a business guide to customer relationship management
    Author infoJill Dyché
    Author Dyché Jill
    Issue dataBoston : Addison-Wesley , 2007. - 307 s.
    Edition Addison-Wesley information technology series
    ISBN978-0-201-73062-3 , 0-201-73062-6
    Document kindhandbooks
    LanguageEnglish
    Country of EditionUnited States of America
    systematics 339.138 - Marketing
    Keywords zákazníci * práca s verejnosťou * manažment * riadenie vzťahov so zákazníkmi * systém CRM * technológie informačné * technológie komunikačné * marketing * služby * predaj * podnikanie elektronické * riadenie * projekty
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number820289

    Call numberLocationSublocationInfo
    820289SEKSklad knižničného fonduavailaible

Number of the records: 1  

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