Number of the records: 1  

Wiley international encyclopedia of marketing

  1. Title Wiley international encyclopedia of marketing . Volume 1. Marketing strategy
    Author infoedited by: Robert A. Peterson and Roger A. Kerin
    Another authors Peterson Robert A. (Editor)
    Kerin Roger A. (Editor)
    Issue dataChichester : Wiley , 2011. - 239 s.
    ISBN978-1-405-16178-7
    Document kindencyklopédie
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 03 - Všeobecné encyklopédie
    Keywords marketing strategický * pojmy * terminológia
    DatabaseBOOKS
    Copy count2, currently available 1, at library only 1
    Call number854318, 854319

    Call numberLocationSublocationInfo
    854318SEKSklad knižničného fonduavailaible
    854319SEKPobočka SEK KošiceIn-Library Use Only

Number of the records: 1  

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