Number of the records: 1  

Wiley international encyclopedia of marketing

  1. Title Wiley international encyclopedia of marketing . Volume 4. Advertising and integrated communication
    Author infoedited by: Michael A. Belch and George E. Belch
    Another authors Belch Michael A. (Editor)
    Belch George E. (Editor)
    Issue dataChichester : Wiley , 2011. - 221 s.
    ISBN978-1-405-16178-7
    Document kindencyklopédie
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 03 - Všeobecné encyklopédie
    Keywords reklama * komunikácia * pojmy * terminológia
    DatabaseBOOKS
    Copy count2, currently available 1, at library only 1
    Call number854752, 854753

    Call numberLocationSublocationInfo
    854752SEKSklad knižničného fonduavailaible
    854753SEKPobočka SEK KošiceIn-Library Use Only

Number of the records: 1  

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