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Die neue Dimension des Marketings

  1. Title Die neue Dimension des Marketings : vom Kunden zum Menschen
    Author infoPhilip Kotler, Hermawan Kartajaya, Iwan Setiawan
    Author Kotler Philip
    Co-authors Kartajaya Hermawan
    Setiawan Iwan
    Issue dataFrankfurt am Main : Campus Verlag , 2010. - 223 s.
    ISBN978-3-593-39343-8
    Document kindmonographs
    LanguageGerman
    Country of EditionGermany
    systematics 339.138 - Marketing
    Keywords marketing * stratégia marketingová * zákazníci
    DatabaseBOOKS
    Copy count1, currently available 1, at library only 0
    Call number857653

    Call numberLocationSublocationInfo
    857653SEKSklad knižničného fonduavailaible

Number of the records: 1  

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