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Marketing management
Title Marketing management Author info Philip Kotler, Kevin Keller, Delphine Manceau Author Kotler Philip Co-authors Keller Kevin Manceau Delphine Issue data Paris : Pearson Education , 2013. - xl, 841 s. + príl. Issue 14. éd. Edition Apprendre toujours ISBN 978-2-7440-7623-7 Document kind textbooks Language French Country of Edition France systematics 339.138 - Marketing Keywords marketing manažment * trh * zákazníci * stratégia marketingová * značky * distribúcia * komunikácia marketingová Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 874563
book
Call number Location Sublocation Info 874563 SEK Všeobecná študovňa In-Library Use Only
Number of the records: 1