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Essentials of Marketing Research
Title Essentials of Marketing Research Author info Joseph F. Hair, David J. Ortinau, Dana E. Harrison Author Hair Joseph F. Co-authors Ortinau David J. Harrison Dana E. Issue data New York : McGraw-Hill , 2021. - 428 s. Issue 5th Edition , International Student Edition ISBN 978-1-260-57578-1 Document kind textbooks Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing * výskum marketingový * projekty * zber dát * analýzy Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 915116
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Call number Location Sublocation Info 915116 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1