Number of the records: 1  

Brand Management Through the Coronavirus Crisis - Empirical Analysis of Changes in the Online Reputation of the Best Hospitals in the USA in the Period Before and During the Global Pandemic

  1. Title Brand Management Through the Coronavirus Crisis - Empirical Analysis of Changes in the Online Reputation of the Best Hospitals in the USA in the Period Before and During the Global Pandemic
    TranslationManažment značky počas koronakrízy – empirická analýza zmien v online reputácii najlepších nemocníc v USA v období pred a počas globálnej pandémie
    Author infoFrantišek Pollák, Peter Markovič, Zuzana Dzilská
    Author Pollák František EUBFPMKPF - Katedra podnikových financií FPM
    Co-authors Markovič Peter EUBFPMKPF - Katedra podnikových financií FPM
    Dzilská Zuzana EUBFPMKPF - Katedra podnikových financií FPM
    Source document Global Business Conference 2023 Proceedings : Doing Business in a Disrupted World, Sep 27th-30th 2023, Zagreb, Croatia. Pp. 49-50. - Zagreb : Innovation Institute, 2023 ; Global Business Conference 2023 Doing Business in a Disrupted World. ISSN 1848-2252
    NoteAbstrakt. - VEGA 1/0140/21
    Document kindschedule of articles from year books
    LanguageEnglish
    Country of EditionCroatia
    Keywords koronakríza * manažment značky * nemocnice * reputácia podniku * pandémia * USA
    Public work categoryAbstractions of scientific titles in year-books from international conferences
    DatabasePUBLIKAČNÁ ČINNOSŤ
    No. of Archival CopyE23 00353-002, kópia plného textu

    File nameSizeTyp prístupu
    Abstrakt1.3 MBfrom the SEK IP address after logging in
Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.