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Instructor's Manual to Accompany Strategic Marketing Problems
Title Instructor's Manual to Accompany Strategic Marketing Problems : Cases and Comments Author info Roger A. Kerin, Robert A. Peterson Author Kerin Roger A. Co-authors Peterson Robert A. Issue data Boston : Allyn and Bacon , 1984. - 301 s. Issue 3. ed. ISBN 0-205-08105-3 Document kind handbooks Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing strategický * riadenie strategické * stratégia marketingová * cesty odbytové * ceny odbytové * štúdie prípadové Database BOOKS Copy count 1, currently available 1, at library only 0 Call number 722294
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Call number Location Sublocation Info 722294 SEK Sklad knižničného fondu availaible
Number of the records: 1