- The Adoption of information technology in marketing
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The Adoption of information technology in marketing

  1. LESÁKOVÁ, Dagmar. The Adoption of information technology in marketing. In Management, economics and business development in the new european conditions. IV. international scientific conference. Management, economics and business development in the new european conditions : IV. international scientific conference = IV. mezinárodní vědecká konference. - Brno : Vysoké učení technické v Brně, 2006. ISBN 80-7204-454-0.
Number of the records: 1  

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