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Merchandising management in the context of active sale and sustainable development

  1. Title Merchandising management in the context of active sale and sustainable development
    Author infoPavol Konštiak et al., reviewers: Jan W. Wiktor, Róbert Štefko
    Author Konštiak Pavol EUBOBFKMA - Katedra marketingu OBF
    Co-authors Kita Jaroslav EUBOBFKMA - Katedra marketingu OBF
    Kita Pavol EUBOBFKMA - Katedra marketingu OBF
    Another authors Wiktor Jan W. (Recenzent)
    Štefko Róbert (Recenzent)
    Issue dataCracow : Foundation of the Cracow University of Economics , 2016. - 188 s. [11,8 AH]
    Issue1st ed.
    ISBN978-83-65173-40-9
    NoteVEGA 1/0282/15
    Other Interrelated Works Merchandising management in the context of active sale and sustainable development / Cracow : Foundation of the Cracow University of Economics, 2016 ; Grossmanová Marta ; Halašová Darina
    Document kindmonographs
    LanguageEnglish
    Country of EditionPoland
    systematics 339.138 - Marketing
    Keywords merchandising * marketing * maloobchod * predaj * rozvoj trvalo udržateľný
    Public work categoryScientific monography issued in foreign editorships
    DatabasePUBLIKAČNÁ ČINNOSŤ
    Copy count3, currently available 2, at library only 1
    References (8) - PUBLIKAČNÁ ČINNOSŤ
    (1) - BOOKS
    Call number890334-890336
    No. of Archival CopyE16 00040-001, kópia titul. strany

    Call numberLocationSublocationInfo
    890334SEKVšeobecná študovňaIn-Library Use Only
    890335SEKSklad knižničného fonduavailaible
    890336SEKSklad knižničného fonduavailaible
    Merchandising management in the context of active sale and sustainable development

Number of the records: 1  

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