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The Persuasion Code
Title The Persuasion Code : How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime Author info Christophe Morin, Patrick Renvoise Author Morin Christophe Co-authors Renvoisé Patrick Issue data Hoboken : Wiley , 2018. - 332 s. ISBN 978-1-119-44070-3 (hardcover) Document kind monographs Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords neuromarketing * neuroveda * psychológia predaja * psychológia reklamy * správanie spotrebiteľa * rozhodovanie nákupné Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 921313
book
Call number Location Sublocation Info 921313 OBF Knižnica Obchodnej fakulty In-Library Use Only
Number of the records: 1