Number of the records: 1  

Grundlagen des Marketing

  1. SYS0300002
    LBL
      
    00000nam--22^^^^^---450-
    005
      
    20240604084657.1
    010
      
    $a 978-3-86894-423-5
    100
      
    $a 20240412d2022łłłłm--y0sloc0103----ba
    101
    0-
    $a ger
    102
      
    $a DE
    200
    1-
    $a Grundlagen des Marketing $f Philip Kotler, Gary Armstrong, Lloyd C. Harris, Hongwei He
    205
      
    $a 8. aktualisierte Auflage
    210
      
    $a Hallbergmoos $c Pearson $d 2022
    215
      
    $a 1004 s.
    610
    1-
    $9 eu_un_auth*h0003211 $a marketing
    610
    1-
    $9 eu_un_auth*h0006034 $a stratégia marketingová
    610
    1-
    $9 eu_un_auth*h0004952 $a prieskum trhu
    610
    1-
    $9 eu_un_auth*h0005924 $a správanie spotrebiteľa
    610
    1-
    $9 eu_un_auth*h0003220 $a marketing mix
    610
    1-
    $9 eu_un_auth*h0002848 $a konkurencieschopnosť
    610
    1-
    $9 eu_un_auth*h0003219 $a marketing medzinárodný
    610
    1-
    $9 eu_un_auth*h0007593 $a zodpovednosť spoločenská
    610
    1-
    $9 eu_un_auth*h0002020 $a etika
    675
      
    $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing
    700
    -1
    $3 eu_un_auth*p0021091 $a Kotler $b Philip $4 070
    701
    -1
    $3 eu_un_auth*p0037972 $a Armstrong $b Gary $4 070
    701
    -1
    $3 eu_un_auth*0079216 $a Harris $b Lloyd C. $4 070
    701
    -1
    $3 eu_un_auth*0079217 $a He $b Hongwei $4 070
    801
    -0
    $a SK $b BA004 $c 20240412 $g AACR2

Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.