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Fundamentals of Marketing

  1. Title Fundamentals of Marketing
    Author infoW.G. Leader, N. Kyritsis
    Author Leader W.G.
    Co-authors Kyritsis N.
    Issue dataCheltenham : Stanley Thornes Publ. Ltd , 1994. - 276 s.
    Issue1. ed.
    ISBN0-7487-0388-8
    Document kindmonographs
    LanguageEnglish
    Country of EditionGreat Britain
    systematics 339.138 - Marketing
    Keywords marketing * trh * služby * výskum * tvorba cien * ceny * politika cenová * distribúcia * predaj * reklama * výrobky * plán * marketing medzinárodný
    DatabaseBOOKS
    Copy count3, currently available 3, at library only 0
    Call number706752-706754

    Call numberLocationSublocationInfo
    706752SEKSklad knižničného fonduavailaible
    706753SEKSklad knižničného fonduavailaible
    706754SEKSklad knižničného fonduavailaible

Number of the records: 1  

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